Wednesday, February 8, 2012

Kaia Gerber - The Face of Young Versace

As mentioned before and as posted on our Facebook wall, Versace has brought back the Young Versace Line and apparently this time with a vengeance as they have embraced an aggressive ad campaign with Kaia Gerber, the 10 year old daughter of Cindy Crawford to act as their "face" in advertising publication. Here are a few blogs and columns that cover this sort of thing.  I suspect that although using celebrities to promote products is not a new concept the use of the children themselves as their own people (not pictured together with their mom or dad as in the case of Gucci using Jennifer Lopez) is something that is new and we can expect to see a lot more of it in the near future.




FashionEtc.com Blog Article

Fashionista.Com Blog Article

Huffington Post Article
La Times Article
NY Times Article







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